Who was Ignacio Sánchez Mejías?

The In Memoriam bullfight, held every June at Las Ventas once the San Isidro Festival has ended, has become one of the most traditional events of the season. This...

15 de January de 2026
San Isidro 2025: The Most Exciting Generation of Novilleros

San Isidro is not just about star-studded line-ups and renowned matadors. Servitoro takes you through the three novilladas included in the festival, as well as the early-season novilladas, so...

22 de March de 2025
San Isidro 2025 Takes Over Madrid with Valero Rioja’s Vision

The image of San Isidro 2025 floods Madrid through the eyes of Valero Rioja and its powerful visual campaign, which portrays the protagonists of the season ticket under the...

13 de March de 2025
Perera vs Emilio de Justo: The Mano a Mano of Ten Puertas Grandes

This is no ordinary mano a mano. Not in any ring, but even less so in Madrid. Between them, Perera and Emilio de Justo have a total of ten...

8 de October de 2024
All of Ponce’s Triumphs in Madrid

In the upcoming Autumn Fair, one of the key matadors in the history of Las Ventas over the last 40 years, Enrique Ponce, bids farewell to Madrid. Servitoro reviews...

22 de September de 2024
San Isidro Rejones: Hermoso and Ventura, the Golden Age of Horse Bullfighting

It’s no secret that the art of rejoneo is living its Golden Age. It’s no longer dismissively referred to as “the little horse number”. And its programming has ceased...

17 de April de 2024
San Isidro Fair 2024: Novilleros, the new promises of bullfighting arrive at Las Ventas

Five out of the nine novilleros hired for San Isidro will make their debut in the fair at Las Ventas. It is a new promotion of novices who aspire...

5 de March de 2024
San Isidro Fair 2024: The Fair of Change?

The latest edition of the San Isidro Fair could be seen as the fair of change. The results, by mid-June, will either confirm or refute such a statement, but...

27 de February de 2024
San Isidro 2024. The alternative confirmations.

If there’s something that distinguishes and characterizes the 2024 San Isidro Fair, it’s the confirmations of alternative. Up to five matadors ratify their doctorate this spring at Las Ventas,...

18 de February de 2024
Preview of Posters for the Madrid San isidro 2022

Three years later it seems that Madrid will again have a month of continuous bullfighting and will be able to celebrate its San Isidro Fair with total normality. The fans...

4 de March de 2022